Why is there so little emphasis on "mundane" mindfulness?

Mindfulness has been getting some bad press of late , seemingly fallout from a wave of people selling mindfulness products that make all kinds of claims. Note that this is not the only article on this subject I've come across. It bothers me that in these valid critiques (the clinical analysis on mindfulness is still in progress, so the conclusions promoted by profit-motivated hucksters is warranted,) I never see mention the mundane benefits of the basic practice of mindfulness. Meditation and concentration on breathing are all well and good--I utilize them myself, and find them particularly helpful in times of stress or extremity--but my most common practices of mindfulness are not related to the present experience of suffering, but avoidance of suffering thought mindful interaction with in the mundane sphere: - I haven't lost my wallet or car keys in decades because I am always mindful not to put them on a table when I'm out, and always put them in the same place when I come home - I always check for traffic before crossing the street, particularly bike lanes, a mindfulness habit I've been cultivating since I was a small child, but especially since a close call with a hurtling bus - I am aware of where my body is in space and it's relationship to other bodies, on the sidewalk, in venues, etc., which allows me to navigate efficiently and reduces the probability of being attacked **What gives? Are the practical, mundane benefits of mindfulness simply not emphasized, and if so, why?**